Mickey Mouse belongs to all of us now

Turns out Disney never controlled the US government, thankfully

Jul 31, 2024 • 

IntangibleAssets.com

Copyright can’t stop the flood of AI intangible assets

Tomorrow the artists, the day after, the rest of us...

Jul 2, 2024 • 

IntangibleAssets.com

June 2024

Why did Sony buy Queen's entire back catalogue for $US1.7 billion?

Queen is much more than just music

Jun 24, 2024 • 

IntangibleAssets.com

January 2024

What can valuations reveal about the worth of intangible assets?

Are sectors growing or shrinking? IAs help see beyond the headlines

Jan 30, 2024 • 

IntangibleAssets.com

October 2023

Confidential Information

IA Glossary Term

Oct 16, 2023 • 

IntangibleAssets.com

August 2023

Approvals and Certifications

IA Glossary Term

Aug 30, 2023 • 

IntangibleAssets.com

Got a good idea? Watch out for this guy

There seems to be a Mr Khaki Blueshirt in every company

Aug 22, 2023 • 

IntangibleAssets.com

What did Benjamin Graham think about intangibles?

And how did his protégé, Warren Buffett, update that philosophy?

Aug 9, 2023 • 

IntangibleAssets.com

Invention

IA Glossary term

Aug 2, 2023 • 

IntangibleAssets.com

July 2023

Rebranding the brand: How Musk can win with X

Humans will get used to anything, if it works

Jul 31, 2023 • 

IntangibleAssets.com

Relationships

IA Glossary term

Jul 26, 2023 • 

IntangibleAssets.com

The Intangible Asset Of Sex

Why human truths are your greatest advertising weapon

Jul 18, 2023 • 

IntangibleAssets.com